DC Greens came to Brevity & Wit in need of marketing collateral. DC Greens is a an organization that uses the levers of food education, food access, and food policy to advance food justice in the nation’s capital, so their mission was important to us. While the organization had a few colors and a logo designed, they were lacking cohesive brand guidelines.
Before producing a brochure, Brevity & Wit designed a few pages of guidelines to abide by, to ensure that future marketing collateal would fall under the DC Greens brand. This included fonts, photos, iconography, and an inclusive color scheme to be 508 compliant.