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Blog

Where our smart people say smart and funny things about IDEA, communications, organizational change, design & other things…
Two sets of swatches are featured, each with grassy green, cyan blue, and bright orange. One swatch set is darker and accessible over white, while the other is not.
May 16, 2023

The 4 Factors of a Visually Accessible Brand Identity

What do pizza and accessibility have in common?  They’re both social and cultural necessities.  And yet… Domino’s Pizza made both completely unattainable when it violated federal law by…

This pink, purple, and orange collage for February features a Black mother in an orange dress breastfeeding her infant.
December 12, 2022

13 Inclusive Images That Avoid Tokenism and Stereotyping

It’s possible to create images that appropriately represent humanity’s diversity — it just takes time and thoughtfulness. As a design firm committed to diversity, equity, and inclusion, one…

Want to Communicate Inclusively? Focus On Liberatory Sentences Not Politically Correct Words.
August 23, 2022

Want to Communicate Inclusively? Focus On Liberatory Sentences Not Politically Correct Words.

A few weeks ago, there was a bit of a brouhaha among diversity practitioners on LinkedIn about whether to include justice in the acronym for the work we…

A loving Black man cuddles his baby for this February calendar collage. The words of Ta-Nehisi Coates’ book Between the World and Me have been superimposed on their shirts. The background is magenta with an abstract rendering of tree rings in black.
November 30, 2021

Your 2022 Resolution: Embrace the Joy of Diversity

There’s a lot of talk about the “work” of diversity, equity and inclusion. How it’s uncomfortable and hard. How it’s important. How “it’s the right thing to do.”…

June 2, 2020

Draw the Line: How Racial Injustice Shows Up at Work

As someone who speaks and advises organizations about the intersection of DEI and marketing and communications, it is an odd, conflicting experience seeing companies rush to issue statements…

A graphic of two men virtually working. One sits at a desk with a computer, the other sits in a large browser window.
April 15, 2020

5 Digital Marketing Fundamentals for B2B Organizations Transitioning to Working from Home

For organizations that usually rely on conferences or face-to-face interactions for sales, marketing, fundraising or philanthropy, transitioning to an all-virtual marketplace can be daunting. By focusing on fundamentals,…